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  • DBA Testimonial: Dr. Yao Laurel Xiao

    Published on 01 March 2021

    "During my study, I was promoted to head of my department. Life became even busier, but the three tips mentioned above helped me get through the challenges. Looking back, I am glad I did it. I am also grateful to my supervisor, the professors who...

  • Emotional skills are key to resilience in management

    Published on 09 February 2021

    Fostering resilience during a crisis can be a game changer for managers and their team members. And the key to achieving this? Emotional skills offer a fundamental building block for managers to promote collaboration, resilience and well-being.

  • Comment accroître l’attractivité commerciale grâce aux messages géolocalisés ?

    Location-based messaging to increase store traffic

    Published on 07 February 2021

    How to implement location-based messaging? What challenges does the use of geolocation data present? We shine a spotlight on this innovative approach to marketing.

  • brexit copy rawf8 gettyimages

    Brexit: strategic changes to ensure economic renewal

    Published on 05 February 2021

    As the Brexit agreement becomes a reality, this major change will impact numerous economic activities in key sectors. In response to this change, organizations and governments must implement mid- and long-term strategies to relocate economic...

  • DBA Testimonial: Dr. Sholom Schochet

    Published on 01 February 2021

    "In the best of times, successfully juggling personal and professional responsibilities is a formidable task for anyone. Throw a doctorate into the mix, and the doctoral candidate quickly recognizes the need to become a world-class ringmaster...

  • Nom de marques. Comment communiquer l’action par la sonorité ? copy metamorworks

    Brand names: How and why does sonority impact perception?

    Published on 13 January 2021

    How can the sound of a brand name influence a customer’s perception? New research explains that occlusive consonants (b, d, p, t) suggest greater action and therefore positively impact customer perceptions.