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Is It Time to Work on the Weekend?
Published on 20 March 2017How are markets and capital using new economic models to eat away at our free time on weekends? Gazi Islam, a researcher and professor at Grenoble Ecole de Management, studies individual and organizational work experiences. He recently looked at how...
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Agnotology : the study of ignorance
Published on 23 January 2017Agnotology studies the spread of ignorance. Janna Rose and Marcos Barros analyze the intentional production of ignorance. They discuss how ignorance can be used as a strategic tool in their TheConversation Global’s article.
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Research: The Psychological Factors of Household Food Waste
Published on 18 October 2016More than 800 million people worldwide are undernourished. And despite this, we waste a third of our global food supply every year. Despite the development of many good practices to reduce household waste, food is often squander unintentionally. In...
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Time for a Logo Makeover? Make it a Hit!
Published on 18 October 2016A logo represents a brand’s image. It highlights its values and market position. Changing your logo can be a delicate transition. How can you ensure a smooth change? In January 2014, Grenoble Ecole de Management unveiled its new logo. Caroline Cuny...
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Easy-to-Read Food Labels Increase Intention to Purchase
Published on 19 March 2017The battle for healthy food has become a worldwide concern. Public health agencies have invested energy and resources in fighting health risks such as obesity. In this battle, food labels that indicate nutritional facts have come to play a vital...
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Does it pay to be green? The case of French ski resorts
Published on 08 September 2016In France, ski resorts are famous and attract tourists the world over. Yet managers have to deal with a major problem to improve their competitiveness: they must develop the right environmental strategies to positively impact their performance....