Purpose of the research
The Study is a systematic contractor perspective-based study on the relationship between the ethical evaluation on grey behavior (such as colluding in bidding/bid rigging) and the grey behavior intention during bidding process in the construction industry in China. The Study aims to address two issues: in China, 1) what factors may influence the contractor’s ethical evaluation for the grey behaviors represented by colluding in bidding/bid rigging during bidding process; 2) is there a relationship between the contractor’s ethical evaluation and the behavior intention of these grey behaviors and what factors may influence this relationship. Their answers are significant for the theory circle, government, industrial association and enterprise.Research design
The Study is based on quantitative methods. By reviewing literatures and combining the practical conditions of the construction industry in China, a conceptual model is built to explore the factors that influence the contractor’s ethical evaluation on the grey behaviors represented by colluding in bidding/bid rigging during bidding process, and the relationship between the contractor’s ethical evaluation on grey behavior and the grey behavior intention and its influence factors. The measurement scale used in the Study is built on the basis of proven measurement scales in supporting literatures. A total of 510 valid questionnaires were backed in the Study.Findings
For above two problems to be addressed in the Study, main findings include: during bidding process in the construction industry in China, 1) the contractor’s ethical evaluation on the grey behaviors represented by colluding in bidding/bid rigging are influenced by LC, WEC, IR and SR; 2) lower ethical evaluation on these grey behaviors leads to lower grey behavior intention and this relationship could be influenced by IC and PE.Theoretical Significance
The Study is theoretically significant in the following aspects: 1) from the perspective of the connotation of grey behavior, the Study highlights that the term “grey” refers to grey means and implementation approaches - due to difficult identification and testification, such activities during bidding process as colluding in bidding/bid rigging are defined as grey behaviors. 2) The Study expands the scope and findings of the research in grey behaviors. Since grey behaviors have a non-ignorable effect on the teamwork and communication, partnership and inter-departmental problem solving, research in the Study could facilitate the improvement of bidding efficiency and implementation. 3) The Study expands the research findings in the field of ethical decision-making. The empirical study and exploration in the relationship between ethical evaluation and behavior intention during bidding process in the construction industry in China, not only verifies and expands the traditional, classic ethical decision-making model in China, but also is helpful in researching the ethical decision-making in the construction industry.Management Implication
The Study has the following implications for management practice, including: 1) the Chinese government shall enhance the supervision, identification and punishment of the grey behaviors represented by colluding in bidding/bid rigging during bidding process in the construction industry, as well as improve the building of law enforcement force to ensure that there are applicable laws and these laws are followed and strictly enforced. 2) It is necessary to play the role of industrial associations, enhance the industrial self-discipline, and create a healthy industry competition environment by taking multiple measures. 3) The building enterprises shall face the fierce competition in the industry squarely, define its position and development direction, improve itself, and integrates external resources, enhancing its comprehensive competitiveness in all-round way.
Key words: Bidding, grey behavi