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Yashar Bashirzadeh

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PHD Graduate - 2019

Thesis title

Customer Relationship Management in the Context of Freemium Apps: Three Essays

Supervisor(s)

Corinne Faure

Areas of expertise

  • CRM
  • E-commerce
  • Modeling for social sciences

Yashar Bashirzadeh started his PhD in 2014. His interests lie in the interface of marketing and finance and the interface of marketing and information systems.