Mohamed DJEDDOUR joined Manchester Business School in 1988. He has designed and taught a large number of courses at this institution but also at several others, in particular in the USA, Europe, China, Russia and North Africa. He joined Grenoble Ecole de Management in 2004 as a visiting lecturer. His main subjects are Strategy, International Business and Business Economics. He is currently Director of the European Centre for Management Education at MBS where he teaches Strategy and International Business to post-graduate students and executives. Before joining MBS, he was head of the Strategy Department of a local government and has also widely consulted on strategic issues, particularly for an oil company and for the European Commission (particularly for DG11) on Strategic Environmental Assessment (SEA). He holds a degree in Economics and Finance, a third-level Doctorate and a PhD from the University of Manchester. He is tri-lingual in English, French and Arabic and also speaks Spanish.