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Kwok Chung Ho

DBA Graduate - 2014

Thesis title

determinants of successful adoption of innovative green technology (IGT) in a B2B context: an Asian perspective


Ka Kei Kenneth Kwong

Daniel earned his doctoral degree from Grenoble Ecole de Management, and his research examined the determinants of a successful adoption of innovative green technology in Chinese organizations. He holds two other master’s degrees from Hong Kong and the UK. As an entrepreneur, he manages a diversified environmentally related business in Hong Kong and South China that includes the critical maritime service of land waste transfer and disposal.

This study is driven by an important but unresolved management issue in the field of organizational innovation adoption. On one hand, there are many research studies on the strategic need of adopting innovation for improving the firm’s competitiveness or responding to the call for more effectiveness on the cost. On the other hand, the rate of adoption is widely researched in identifying the differences in firm’s characteristics between early adopters and laggards. However, none of these studies did examine the determinants of successful innovation adoption. This missing part of research had left managers a question of what have to do in securing the success of innovation adoption for the company. This management issue is more acute on green technology that many firms nowadays spend a huge amount of money on adopting green innovation for the sake of sustainable business. Accordingly, adoption of green innovation is no longer a question of what or why has to adopt but how such adoption can be successful. It is no doubt that successful adoption of innovative green technology (IGT) has increasingly attracted the attention of researchers and practitioners alike. Riding on the strength of qualitative and quantitative research, a set of determinants of successful adoption of IGT was discovered and empirically verified by case study and questionnaire survey in an Asian business-to-business (B2B) context. A case study of two large companies based in Hong Kong with factories and workshops in other cities at the Asian region were carried out for collecting the stories behind green innovation adoption to identify common themes of interest. A total of 15 meetings were arranged with managers of these companies at different ranks and hierarchies for interviewing. On top of these in-depth interviews, the annual and the sustainability report of the two companies were consulted and site visits were scheduled for a better understanding of green innovation adoption in their businesses. Using a pattern-matching method, eight common themes were emerged from interviewing data and the author’s research notes. Based on story contents, these themes were labeled at cost savings, operational needs, planned obsolescence, and client expectations in representing the internal-driven IGT activities while the external side is to be reflected by industrial standards, government directions, vendor supports, and social causes. All qualitative works converged to this conclusion that successful adoption of IGT is contingent on cognitive, regulative, and normative legitimacies that constitute internal and external factors in accounting for such success.