Amanda Pruski Yamim


Post-doc to department Marketing
Master's Degree, Business-Marketing, Universidade Federal do Rio Grande do Sul

Areas of expertise

  • Consumer Behavior
  • Social Marketing
  • Quantitative Methods

I am passionate about consumer behaviour and human psychology. My core research interests are social influence, stereotypes and food psychology. It really fascinates me how much people unconsciously influence each other in so many aspects of their attitudes and behaviours. I keep as personal and research goal to discover and understand some of these aspects.