Consumer Behavior

The Consumer Behavior team investigates consumer decision making and behavior.

By providing new insights on psychological processes underlying consumption, the Consumer Behavior team members advance knowledge that helps companies, policy-makers, and consumers make better decisions.

Our researchers have developed specific expertise in the areas of consumer information and sensory processing, and social marketing.

Consumer Behavior Research Team Members

Olivier Trendel

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Publications repository

HAL-Grenoble-EM is the School's research papers repository which aims to improve research visibility by ensuring wider dissemination.