Consumer Behavior

The Consumer Behavior team investigates consumer decision making and behavior.

By providing new insights on psychological processes underlying consumption, the Consumer Behavior team members advance knowledge that helps companies, policy-makers, and consumers make better decisions.

Our researchers have developed specific expertise in the areas of consumer information and sensory processing, and social marketing.

Consumer Behavior Research Team Members

Leader
Trendel Olivier
Associate Professor
Leader
Trendel Olivier
Associate Professor
Leader
Trendel Olivier
Associate Professor
Leader
Trendel Olivier
Associate Professor
    Leader
    Trendel Olivier
    Associate Professor
      Contacts
      Olivier Trendel

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